Worcester, MA
Arukor Communications provided these services:
- Website design
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Brand marketing
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Search engine optimization
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Web hosting management
"When New England Business Media’s Custom Publishing Division realized that we needed to initiate a website marketing plan, we contacted Arukor Communications about developing our site and creating a branding strategy. As they described their services and their plan, it became clear that they were well equipped to handle all our needs. Their knowledge of the newest technology and their backgrounds in software and graphic design made it clear they could create a spectacular site. Before long, Judy Vedder and Amy Kotsopoulos had me looking at our mission and our tactical objectives with a fresh new perspective.
The Arukor team came up with a project plan, and we immediately began to design our logo, develop content, and map out the framework of the site. They shared several ideas about the look and feel of the site and gave us just enough options to feel empowered but not overwhelmed. The final website is eye-catching and professional. We pushed to have the site up and running in two months, and they accommodated us. Our sister publications have seen the site, and the feedback has been outstanding. Given the scope of the project, we were pleased that the demand on our time was minimal. The development of the site was exciting, and we felt their guidance really helped us structure our goals. We continue to use our site for new client contacts, and it is always well received.
Arukor will continue to play a role in our broad objective to enhance search engine optimization and track our traffic through measured analytics. Thank you Arukor Communications for providing us with a well designed website that presents our company in the most positive light."
— Mark Murray, publisher, New England Business Media's Custom Publishing Division
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