Worcester, MA
Partners in Charity is the Diocese of Worcester's largest fund-raising campaign. The campaign's 2011 goal was $5 million, and donations benefit benefit numerous charitable, educational, and ministerial organizations in Worcester County.
The Partners in Charity came to Arukor Communications for a complete redesign of its existing website so it could both promote the campaign and securely and easily process online gifts. In addition to the new online component, the website's new look and feel needed to carry over to multiple print pieces, including a marketing booklet, various pledge envelopes, bulletin inserts, and outdoor banners. Arukor also designed the cornerstone of both the online and print media materials: a new logo.
Arukor Communications provided Partners in Charity with the following services:
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Website design
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Online donations with matching gift lookup
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Facebook set up, social media planning and Facebook integration on the website
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Integration of Google's translation service to translate the website content into a variety of languages
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Web hosting management
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Print design: brochures, outdoor banners, pledge and remittance envelopes, stationery, posters, and inserts in both English and Spanish
- Logo redesign
Have you ever wondered if a coordinated web and print campaign is effective? The results speak for themselves.
The Catholic Free Press reported that "the annual Partners in Charity Appeal has been shattering all previous records."
The new online donation form with matching gift lookup that designed and developed increased online donations from just $1,000 in 2010 to $85,000 in 2011. We call that success!
Visit the website. >>
